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3.28.2007Marketing to Children 101As most of you know, my day job is in Marketing. Not the creative side as some of you might think (that's me being presumptuous), but the more reviled side. I am in ACCOUNT SERVICE! (Insert thunder and ominous laughter here.) I help develop strategies to increase my clients' share of wallet or, even more despicable, mind share! Some days it makes me feel like the arch-villian's lackey aiding in their quest for world domination, and others it makes me feel dirty like a lap dance from a toothless, fat stripper. To be perfectly honest, I'm more of a couch-potato marketer, Cable TV and Fast Food. Honestly, all I need to market now is the couch and I will have completed the trifecta. Even with this pedigree, there are a few people below me on the ladder to hell... drug dealers... people who market to children... drug dealers who market to children. That's right, drug dealers are marketing to children with new and improved... FLAVORED METH! Tired of that shitty meth taste? Now meth comes in strawberry, chocolate, and cola flavors with cool action street names like Strawberry Quick. Flavored Meth is not just for the snorter in your life, either. The young kids will be all over the exciting flavors made just for them, like Fruity Tooty and Super Fudge-Up. Now all they need is a cartoon character mascot, like Sniffy the Toothless Cat, for the ads and street teams and this campaign will generate more revenue than, well... regular meth.
posted by Jim at 6:25 PM
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